Photography for Crafters: How to Make Your Products Shine
Why Photos Matter So Much
Your photo = your first impression.
Online shoppers can’t touch or feel your work, so photography does the selling.
A good photo:
- Shows scale and detail
- Tells a story
- Builds trust
- Encourages clicks
Phone Camera? No Problem
Today’s phone cameras are powerful. You don’t need a DSLR, just a good setup.
| Tip | Why It Works |
|---|---|
| Use natural light | Soft shadows, true colour |
| Avoid overhead lights | Yellow cast and glare |
| Use a white poster board as a bounce | Fills in shadows |
| Clean your lens | Sharper image instantly |
| Tap to focus | Avoids blur and exposure issues |
DIY Photography Setup
- Backdrop: White foam board or vinyl
- Surface: Neutral wood or plain colour
- Light: North-facing window or lightbox
- Props: Keep minimal, relevant
- Reflector: White cardstock or foil
What Angles to Show
| Shot Type | Purpose |
|---|---|
| Front | Main product image |
| Side/Profile | Thickness, shape |
| Close-up | Detail work (stitching, glitter, etc.) |
| In Use | Lifestyle context |
| Scale Reference | Hold or show next to a common object |
Editing = Finishing Touch
- Use free apps like Snapseed or Lightroom Mobile
- Adjust brightness, contrast, sharpness
- Keep colours true to product
- Crop square for Etsy, vertical for Instagram
Product Photo Checklist
Natural or white lighting
No clutter in background
Clear, focused image
Multiple angles
Scales and details shown
Final Tip
Take 5 minutes more on your photos, and see your views and sales soar.
You made something beautiful. Show it off.